New Ad Spotlights President Biden’s Commitment to Make Roe the Law of the Land
Today, Biden-Harris 2024 is announcing its first new ad following the first RNC debate. Wednesday, MAGA Republicans competed to promote the most extreme and out-of-touch stances on abortion, complete with candidates touting their support for a national abortion ban. The ad, titled “These Guys”, highlights how MAGA Republicans are fighting to strip American women’s right to make their own health care decisions, and how President Biden and Vice President Harris are fighting to make Roe the law of the land. This spot will run for two weeks on digital on YouTube and Connected TV, targeted to women in battleground states.
“On Wednesday, MAGA Republicans came to the debate stage and boasted about their support to strip women of the right to make their own health care decisions,” said Julie Chavez Rodriguez, Biden-Harris 2024 Campaign Manager. “President Biden and Vice President Harris stand with the overwhelming majority of Americans against these bans, and for codifying Roe into law. This ad is the first of many that will hold all MAGA Republicans accountable for their extreme, losing positions throughout the cycle, while also highlighting the President’s support for women and their fundamental freedoms.”
This ad is the first new creative announced following the RNC debate and is part of Team Biden-Harris’ 16-week, $25 million advertising campaign that will reach key voters in battleground states. This ad will run on digital in the following states: Arizona, Georgia, Michigan, Nevada, North Carolina, Pennsylvania, and Wisconsin.