MCLEAN, VA – Terry for Virginia launched a new television ad, “My Dad.” Told through the perspective of Eric Branch’s son, Shirra Branch, the ad tells Eric Branch’s story about being treated like a second class citizen after re-entering society and how Terry McAuliffe put an end to that by restoring Eric’s voting rights and giving him a second chance. As Virginia’s 72nd Governor, Terry fought Republicans to reverse a racist Jim Crow-era law that disenfranchised hundreds of thousands of Virginians, and he restored voting rights to more than 173,000 Virginians — more than any governor in American history. Last month, Terry debuted a digital ad, “Right Thing” highlighting Eric’s powerful story on a number of platforms including YouTube, Facebook, Hulu, and Roku.
In this television ad, Shirra Branch says, “After serving his time, [my dad] never looked back. He built a business, raised a family, but no matter how hard he worked, my dad was still denied being a full citizen. Governor Terry McAuliffe changed that when he restored the right to vote for my dad, and hundreds of thousands of Virginians.”
In January, Terry released a bold Plan of Action for a Fairer Commonwealth to reform Virginia’s criminal justice system. Terry’s plan builds on the progress he made as governor by focusing on second chances and rehabilitation, and righting the wrongs inherent in a criminal justice system that has unfairly targeted Black and Brown Virginians for generations. As governor, Terry will work tirelessly to ensure the passage of the second resolution needed to permanently codify the restoration of voting rights in Virginia’s constitution during the first year of his administration.
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